Downstream is New Zealand's premier event for everyone involved directly or indirectly in the downstream energy industry.
Freeman is an experienced and savvy information services provider to the New Zealand corporate community.
Freeman serves three distinct business audiences.
Energy sector: Our primary audience in this sector includes the electricity, oil and gas, transport fuels, renewable energy, energy efficiency and carbon industries.
Extractives sector: Our primary audience in this sector includes the mining, quarrying, roading, contracting, concrete and cement industries.
Legal sector: Our primary audience in this sector includes legal practitioners spanning small legal firms and chambers to large corporate law firms. It also includes all of the main courts and tribunals.
Within these key industries it reaches over 90 per cent of industry participants (in some cases near 100 per cent) at a decision-maker, professional, and C-suite level.
Freeman's secondary audience captures service providers to these industries – professional services firms, consultancies, engineering companies, technology companies, central and local Government, regulators, product importers and distributors.
A further tertiary audience includes many of New Zealand’s top 200 organisations at a specialist or company director level.
Key metrics*:
983Number of organisations subscribing to information services |
391,816Annual unique visits to information services |
1,281,996Annual page views to information services |
5711Newsletter subscriptions |
2119Annual event tickets sold |
408Other product reach by unique visitor |
86,154Public website visitors |
44Number of companies in Deloitte Top 200# reached via subscription |
2197Articles written each year |
57Number of government organisations reached via subscription |
56Number of companies in Deloitte Top 200# reached via subscription and events
|
4.51Average minutes per visit to information services |
*Source data includes Google Analytics, Deloitte Top 200, NZX and internal company content management reporting
#Deloitte Top 200 reference excludes government organisations
Freeman has one of the most engaged online audiences in business information media in New Zealand with an average time-on-site per reader of well over four minutes and a pages-per-visit average of over three.
Downstream is New Zealand's premier event for everyone involved directly or indirectly in the downstream energy industry.
The Energy Trader Forum is an exclusive, invite-only event for the energy and carbon trading and energy markets community, held three times a year.
The New Zealand Energy Excellence Awards provide an annual opportunity to recognise excellence and achievement across the energy sector.
Thank you to all our staff, contractors, customers, advisors, and subjects – basically the many people who participate in our fantastic publications and events.
Energy News returns on 5 January, with our full crew back on deck 12 January. Capital Letter and Inside Resources resume publishing on 12 January.
Wishing everyone a Happy Christmas and we look forward to working with you in 2026.
We are thrilled to welcome Claudia Alloway to the Freeman events team. Claudia recently completed a Bachelor of Commerce, majoring in Marketing and minoring in Criminology at the University of Otago.
Originally from Wellington, she is excited to be back in her hometown and looking forward to coordinating our 2026 events.
We are thrilled to announce that the next New Zealand Energy Excellence Awards will be held on Wednesday 19 August 2026 at Tākina Wellington Convention and Exhibition Centre.
This prestigious black-tie gala brings together industry leaders, innovators, and changemakers to honour outstanding achievements in the energy sector.
Key dates